2007

2007 - Highlights of the year

January

  • Accor consolidates its presence in Germany by acquiring control of 52 Dorint hotels.

February

  • A partnership is formed with Pierre & Vacances to develop a European network of apartment hotels.
  • Accor sells Go Voyages.
  • Frédéric Anton, Head Chef at Lenôtre’s Pré Catelan restaurant, earns his 3rd star in the Michelin red guide.

March

  • With the acquisition of Kadéos®, Accor Services becomes the french market leader in gift cards and vouchers.
  • Accor opens its 300th hotel in the Asia-Pacific region.
  • Accor launches all seasons, a new chain of non-standardized economy hotels.

April

  • Accor announces the sale of Red Roof Inns for 1,32 billion dollars.
  • Accor announces the sale of 91 hotel properties in Germany and Netherlands for € 863 million.

May

  • Accor and ADEME sign new framework agreement to protect the environment.

June

  • Accor Services acquires Surf Gold, Asia’s leading provider of marketing services.

July

  • Accor consolidates presence in Portugal by acquiring local partner’s stake in joint venture.

August

  • Accor sells Italian food services business for 135 Million euros.
  • Accor launches Pullman, a new upscale brand dedicated to business travelers.

September

  • Accor signs 62 new hotels for China (Sofitel, Novotel, Mercure, ibis).
  • Accor Services strengthens its capacity for technological innovation with the acquisition of PrePay Technologies Ltd, the UK Leader in prepaid cards.

October

  • Accor and group Pierre et Vacances launch Adagio City Aparthotel, a city residence brand.

November

  • Accor celebrates its 40th birthday at the Châtelet Theatre.
  • Sofitel, re-inventing French elegance in luxury hotels: Sofitel Luxury Hotels reveals its strategic plan to elevate the brand into the premium-end of the international luxury hotel market.

December

  • Pullman, the Accor group's new chain of upscale hotels, is opening 12 hotels around the world and launches an ambitious international plan, 300 Pullman hotels by 2015.
  • Accor announces the sale of 57 hotel properties in France and Switzerland for € 518 million.
AccorHotels use cookies on this website.
By continuing your navigation without changing your cookie settings, you accept the use of cookies to analyse and measure audience, attendance, navigation and redirection from external websites. To learn more about the policy, please click here !