Grands Prix Communication & Entreprise – « Communication de la mission handicap »
Over 1200 people attended to the ceremony of the 27th Grand Prix Communication & Entreprise, Thursday, 21st of November at the Cirque d'Hiver Bouglione in Paris.
Three criteria are used by the professional jury to choose the winners in the different categories: quality, relevance to the strategic objectives and the impact on the targets.
Accor France Directorate for Employment won the first prize in the category "Prix de la Campagne RH et Marque Employeur" with its campaign on disability: "Communication de la mission handicap du Groupe", Oko agency.
This campaign highlights the Group's desire to train and insert disabled people.