London welcomes its fourth ibis Styles

And there were 4! That’s how many ibis Styles hotels there are in Greater London now that the ibis Styles London Excel has opened. This one is in the Docklands, a new, booming tourist hotspot near London City airport and the Olympic Park.

This hotel has 302 rooms, is packed with the brand’s finest features and radiates a distinctive designer pop atmosphere. It also counts four different dining rooms, including one steeped in industrial styles (blue and yellow steel stools, black and white city photos on the walls and wooden floors). Last but not least, business customers will find four meeting rooms for up to 150 people.

Thomas Dubaere, Accor Managing Director in the UK and Ireland, explains, “As leaders on the market, we are always on the lookout for opportunities to build our franchise partner network. This hotel in an up-and-coming East-London neighborhood that hosted the Olympic Games is a perfect example of ibis Styles character and creativity. We are planning to grow the Accor UK network to 300 hotels by 2015, and ibis Styles and the other economic brands have an important role to play on that drive.”

In other words, ibis Styles will continue to thrive in the UK in 2013!

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