2014 Registration Document and Annual Financial Report - page 30

Corporate responsibility
Managing the stakeholder dialogue process
specific commitments made to the main stakeholder
: employees, guests, financial and business partners,
suppliers and host communities – as well as in relation to the
environment. All of the most frequently expressed expectations
are covered, including diversity, work-life balance, hotel security,
transparency, child protection and the preservation of natural
Charter distribution process,
covering in detail the
distribution to employees and outside stakeholders, such as
the Group’s owner and franchisee partners, and the role of
senior management, Human Resources Departments or Legal
Departments in reporting concerns and red flags.
Officially launched in July 2014 at the Summer Academy by Chairman
and Chief Executive Officer Sébastien Bazin, the Charter is now
being gradually deployed across the organization. Directors are
responsible for promoting its values and commitments to their
teams and carefully tracking its application.The document is available
for download by employees on the various Group Intranets and
by outside stakeholders from Accor’s website (
under “Sustainable Development”. It was also presented, in a total
of 28 meetings, to the Group Executive Committee and all of the
Executive Committees of the regions and the corporate support
functions. Distribution to hotel General Managers began in late
2014 and will continue throughout 2015, with the support of a quiz
enabling managers to test their knowledge and understanding of the
issues. A hotel deployment kit is also available online. In addition,
the Charter is being gradually presented to Accor partners.
Creation of an Ethics and CSR Committee
The newly created Ethics and CSR Committee, which met for the
first time on December 22, 2014, has been tasked with:
inform the Executive Committee about questions pertaining to
Ethics and CSR in order to better anticipate the opportunities,
challenges and risks associated with them;
make recommendations regarding the development of our
commitments in the areas of human resources, risk management
and sustainable development;
monitor the implementation and performance of the actions we
implement, for example the current deployment of the Group’s
new Ethics & CSR Charter;
debate any issues concerning managerial ethics, our business
conduct or possible conflicts of interest;
analyse any dysfunctions and implement specific additional
monitoring if required.
Chaired by Sven Boinet, Deputy Chief Executive Officer, the
Committee comprises three Executive Committee members,
three representatives from operations (Southeast Asia, Africa and
Latin America) and six representatives from the directly concerned
corporate support functions (Human Resources, Security and Safety,
Legal Affairs and CSR).
In the future, it will meet three times a year and supervise the
progress made on the ethics and CSR roadmaps.
A global, Groupwide network of Ethics and CSR correspondents
has been put into place, led at the corporate level by two people
who coordinate deployment of the Charter and lead and track the
related projects. HotelInvest and HotelServices ethics correspondents
have been embedded across our operations and regions.The Ethics
and CSR correspondents serve as advisors for Charter deployment
in their region, leading the related working groups, reporting any
issues requiring attention, red flags or best practices and keeping
the Executive Committee informed.
Overseeing the CSR process
The corporate social responsibility policy is primarily led by the
Sustainable Development Department, the Human Resources
Department and the Solidarity Accor endowment fund.
The Sustainable Development Department
is in constant
contact with the country operations, the brands and the support
functions (Human Resources, Purchasing,Technical Affairs, etc.). It is
backed by a network of 130 country-correspondents and dedicated
committees in certain countries. It interacts with the brands and
the support functions
a network of dedicated correspondents
and, for certain brands, dedicated committees, as well as during
ISO management reviews for ibis and Novotel.
The Sustainable Development Department is primarily responsible for:
promoting the PLANET 21 program in the organization and
leading the process structured by performance objectives and
indicators, and coordinating sustainable development programs
and the related partners;
moderating thePLANET21 community around theworldby providing
support in the form of expertise and social and environmental
intelligence. In particular, in September 2014 a three-day PLANET 21
seminar in Paris brought together 60 sustainable development
correspondents from around the world;
designing and deploying tools capable of improving themanagement
of Accor sustainable development performance;
initiating new projects, innovating in the area of sustainable
development and tracking emerging issues.
Registration Document 2014
1...,20,21,22,23,24,25,26,27,28,29 31,32,33,34,35,36,37,38,39,40,...332
Powered by FlippingBook